All the Training without the Travel! If you want to have a successful Christmas in July Event.  You need to start today.


Learn to create santa art from your photography

Better than a LIVE Workshop because you can view over and over for a full year!

This is LIVE Streaming for 1 year from purchase.  After you order you will receive instructions on how to log in to view the workshop.  You may view for 365 days as many times as you wish.

Day #1: Setting the Stage Introduction. THE WHY& LIVE SESSIONS

  • Understanding storytelling and Theatrical Portraiture.
  • Creating the heirloom with Santa’s Magical Gift®.
  • Properly sized background and floor.
  • Key Props, clothing and elements as they relate to composition color and harmony.
  • Learning to see and understand how to lighting for storytelling.
  • What to light and what not to light.
  • Learning to be a Director and Posing Santa.
  • Set repositioning for storytelling.
  • Body positioning for elements of magic and composition.
  • 1- LIVE Santa Session with Challenging Children.
  • 2- LIVE Santa Sessions with Easily Directed Children
  • Understanding ACI’s new Magic and Book product.
  • Q & A 

Day #2 Lightroom, Photoshop, Topaz and the Magic.  WORKFLOW…

  • Lightroom fundamentals
  • creating the structure
  • preparing the image for Magic and Ambience.
  • Photoshop and learning “The Magic” 
  • Q&A

Day #3 Marketing & Sales General marketing of Santa sessions

  • Product line – what to sell How to sell to increase profits 
  • Santa’s Magical Gift® presentation how to sell and incorporate into your business to increase sales and ensure immediate word of mouth advertising
  • Overcoming Objections.  
  • Branding Your Studio as High End Product.  
  • Artist vs Photographer 

Equipment needed…..Camera, 24-70 or 24-105 lens, laptop, thumb drive. Software…..Lightroom, Photoshop CS5 or greater, Topaz Suite.