Larry LIVE Episode 4: How to Book Clients

How do you book more clients? Larry has some thoughts to share with you on this.

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From Professional Photographer Ted Linczak:
How much money are you leaving on the table by NOT selling all you can?

That was a question that Larry asked that literally made me sick to my stomach when I really thought about it. The ramifications are staggering! Could it be that we were missing out on a few thousand dollars from each client because our system wasn’t as good as it could be?? At the end of the year, that can add up to tens of thousands of dollars! What an eye opener!

Personally, we have been on a journey whereas 6-7 years ago we were selling digital files for nothing. We slowly began making the transition to learning how to sell in person, and going from $500-750 sales to $2000-3000 sales averages in the past several years. This current summer portrait season has seen our average climb to $3940.

Just this past week we had our largest single portrait sales session total of $7640, with a $4300 sale that morning, and a $3500 the next day. That is the power of selling from an ART perspective!

I give much kudos to the new perspectives I’ve gained from Larry’s class. It’s definitely making a positive impact on our sales approach.

My apologies for the long winded post, but I think you get the idea. Larry’s course is a great investment for those serious about building a sustainable and profitable portrait business!

Are you ready to make your transformation?


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